Corporate Identity Resources
DOs
- Use appropriate margin around the logo to let it breathe
- The Symbol can be used by itself
- Make sure the logo has appropriate contrast with the background
- If placing the logo over an image, make sure the area underneath is not busy
- If placing the logo over a busy image, darken or lighten the image using brand colors to ensure proper contrast
DON'Ts
- Do not use the Logotype without the Symbol
- Do not vertically stack the Logotype & Symbol without special permission
- Do not add any effects to the logo or symbol (such as drop shadow, glow, etc.)
- Do not fill the logo, thereby negating the logo’s transparency
- Do not place the logo on top of a busy or high contrast image
Symbol
Original - PNG
Background: Transparent
Dimension: Square (1080x1080)
Format: Illustrator (.Ai)
Original - Ai
Background: Transparent
Dimension: Square (1080x1080)
Format: Illustrator (.Ai)
Original - SVG
Background: Transparent
Dimension: Square (1080x1080)
Format: Scalable Vector Graphics (.svg)
Complete Logo
Original - PNG
Background: Transparent
Dimension: Landspace (1080x5520)
Format: Illustrator (.Ai)
Original - Ai
Background: Transparent
Dimension: Landspace (1080x5520)
Format: Illustrator (.Ai)
Original - SVG
Background: Transparent
Dimension: Landspace (1080x5520)
Format: Scalable Vector Graphics (.svg)
